Blog
Heroic Labs: Monumental Support
We're always excited about new and improved ways to help game developers do what they do best. That’s why collaborating with UK developer Heroic Labs on the launch of its 'Shared Storage' feature and partnership with UpDownLeftRight was a perfect fit. 'Shared Storage'...
Kash Karnival: Betting on Betty
We were delighted by the mix of luck and skill involved in Kash Karnival -- developed by Australia's Royal Wins. Kash Karnival features several mini-games -- each with its own story to tell. In “Up & Away,” players meet Betty, who has been invited to the grand...
Sherlock Holmes – Lost Detective: Catch the Copycat!
In Sherlock Holmes: Lost Detective (SHLD), a strange masked man appears in London and recreates Sherlock Holmes’ greatest cases down to the last bloody detail. Developed by Argentina's The Other Guys, SHLD originally began as a Facebook game and was launched on iOS...
Wizards & Wagons: ‘What’s a Hero to Do When All the Demons are Gone?’
Partnering on Wizards & Wagons was a great adventure! Singapore's Touch Dimensions began as a two-person passion project in a basement; after launching the successful mobile strategy game, Autumn Dynasty (and its expansion, Warlords), the team decided to go in a...
StarBreak: Mad Dash
We were thrilled to have the opportunity to work with the co-creator of the critically acclaimed Realm of the Mad God -- the team at Cupertino, California's Crunchy Games -- on the Steam Greenlight announcement for StarBreak, a browser-based MMO take on the...
Le Havre – The Inland Port: A Tale of Two Harbormasters
Since several of us are board game fanatics, German developer Digidiced's beautiful remake of Uwe Rosenberg's popular board game -- Le Havre: Inland Port -- was a pleasure to launch. Players have just 12 days to build the richest port in the French commune of Le Havre...
Novy News – Fall 2015 (Vol 2 / No 2)
Fall is upon us . . . sort of -- so here's another long-awaited installment of Novy News! Enjoy 🙂 Highlights: We're Making Changes! - We provide an update on our continued transformation and growth . . . including new clients and services; team members Jackie...
SIEGE 2015: Atlanta Under SIEGE
It’s always nice to see great things happening in games in the South -- a part of the United States you might not necessarily associate with game development. It’s no secret that the South has struggled to attract technology and entertainment businesses to its corner...
Dragon Con 2015: What a Wild Ride!
Every Labor Day weekend, Geeks, Nerds, Gamers, Cosplayers, and all around pop-culture enthusiasts from all over the United States make a pilgrimage to Atlanta, Georgia to the holy Mecca that is Dragon Con -- the South’s largest geek entertainment convention and one of...
UCLA/CRESST Conference 2015: Gaming the Classroom
It was nice to meet and reconnect with colleagues at the UCLA/CRESST Conference – focusing on making games and technology work for learning, assessment and instruction (a topic very close to my heart). Themes included constructionist vs. instructionist learning –...
Indy PopCon 2015: The Little Con That Could
Pop culture conventions in Indiana are sort of an anomaly. Indiana is a small state -- away from any notable big cities. So when a con sets up shop in Indianapolis, you know it has to be special in some way. This appeared to be the case with Indy PopCon 2015, so I...
E3 2015: Jake’s Monster (Trucksaurus) Commentary
Bethesda I was thoroughly surprised to learn that this was Bethesda’s first E3 presser. It was handled deftly and was entertaining enough to hold my attention (compared to those of some of their peers that were either just tonally off or totally off). The new DOOM...
E3 2015: Cat on a More Inclusive Year
In my first year as a professional in the industry, I attended E3 as a journalist. Now I’m in marketing, among other things. My role has transitioned from reporting to helping put on a show. It’s resulted in a tempered emotional response to the pageantry of it all;...
E3 2015: Jessey’s Deep Thoughts
Bethesda Considering it was their first E3 conference, I think Bethesda did very well. The company started off on a very strong note by showing off extensive footage of the upcoming DOOM. Not only did they give gamers and the press a look at single-player content, but...
E3 2015: Alan’s Wonderfully Ecstatic Impressions
Bethesda (B+) This was Bethesda’s first official showcase at E3, and they pretty much nailed it. Fallout 4 was probably the biggest game of the show -- and also most anticipated (until Sony appeared). Oh, but if that wasn’t enough or didn’t pique your interest, they...
E3 2015: Inside Blane’s Brain
I have mixed feelings about E3 2015. There was some great stuff that was shown and some awesome games I’m excited about -- but overall, this year’s E3 didn’t leave me with the same sense of excitement and wonder I’m used to feeling during the year’s biggest week in...
E3 2015: Jay Wants Some Figurines
I loved this year’s E3! I usually watch casually and take notes on games that excite me, but this was the first year I looked at the press conferences carefully and analyzed them beyond than just the games but also the level of the presentations — an essential skill...
MomoCon & IRDC 2015: Atlanta’s Rising Stars
Geeks, nerds, and all the other awesome groups of people I associate with don’t have much to look forward to during the summer in Atlanta. The weather is always 100 degrees and 100% humidity--and there are more bugs than I care to admit. Plus, most conventions seem to...
Dazed & Confused in Atlanta: A Bloober Team Tale
During the course of helping Poland’s Bloober Team plan a media trip to San Francisco a few weeks ago, we began to realize that a stop in Atlanta would be beneficial to them due to the many press contacts Blane has in his home city. We made the suggestion to Bloober,...
Build Your Game Marketing Plan (Part V of V)
In the final installment of the Build Your Game Marketing Plan series, we’re going to discuss how to create, forecast and refine your marketing campaigns. If you haven’t answered the questions from the previous parts of the series, make sure to complete these before...